Airbloc (ABL)

Airbloc, with the ticker ABL, is a privacy-first data exchange platform that enables companies to exchange data within a data alliance while prioritizing customer data privacy. The platform allows for unifying fragmented customer data across different enterprises within the alliance, providing deeper insights for product development, marketing strategies, research, customer experience optimization, and business intelligence. Airbloc facilitates real-time data exchange through a secure HTTPS connection, ensuring compliance with data privacy regulations through its consent-management system.

One of the key features of Airbloc is its simplified customer consent management system, which provides participating enterprises with REST APIs to read and update their customers’ consent information regarding data collection and utilization. Data can be exchanged through the platform in real-time using JSON/application format or through batch file dumping via AWS S3. The platform also ensures end-to-end compliance with the help of hashed customer consent information uploaded onto the blockchain via smart contracts.

Airbloc operates Data Lab, a Korean consumer trend analysis service that helps businesses gain deeper insights into consumer behaviors and patterns. With over 1 million customer data and consent data being exchanged daily across industries such as finance, commerce, public transportation, and travel, Airbloc is a robust and reliable platform for data exchange. As a blockchain ecosystem partner of Klaytn, Airbloc relies on Klaytn’s blockchain technology to collect and manage information regarding consent for personal data usage, ensuring data integrity and provenance.