MIRL (MIRL)

MIRL is a decentralized fashion brand and creative DAO for the Metaverse. Their Genesis Collection, consisting of 4,548 unique NFTs, was launched on March 10, 2022. At MIRL, they believe that clothes are a superpower and aim to empower the next generation of creatives through the MIRL Incubator governed by their DAO. They offer exclusive access to purchase MIRL wearables, receive artist collaboration airdrops, and physical swag from creators in their DAO to the holders of their Genesis Collection.

MIRL invites individuals who see the world and themselves differently to join their community. They provide a safe space called Metanoia, where 4,548 MIRL Personas, or unique characters, live and thrive. MIRL is for the eclectic misfits who don’t fit into any molds and use fashion to express themselves authentically and unapologetically. Joining MIRL grants participants access to specially curated online and offline experiences, such as global exclusive fashion collaboration drops and parties.

As a decentralized fashion brand, MIRL operates as a DAO that incubates and supports creatives in exchange for an on-chain income share agreement. They prioritize the growth and support of their community and reinvest all proceeds into the DAO to continue their cycle of support. MIRL has partnered with companies like Bybit and Ethlas NFT to collaborate on limited edition NFT series and video games. They have received media attention in outlets like Yahoo Finance and Chain Debrief. MIRL has a roadmap outlining their plans for future growth, including token launches, partnerships, and the expansion of their fashion-focused Metaverse.