YURU COIN (YURU)

YURU COIN (YURU) is a cryptocurrency that celebrates local mascot characters, known as “yuru-chara,” and aims to support regional revitalization. Inspired by the growing popularity of these lovable mascots across Japan, YURU COIN seeks to create a digital ecosystem where communities can come together to promote their unique characters. This initiative provides a platform for local organizations and governments to engage with the public, thereby enhancing community ties and boosting local economies through mascot-themed events and projects.

The ecosystem surrounding YURU COIN includes various features, such as participation in events like Yuru-Bass 2025, where teams can enter their beloved mascot characters for recognition and participation. By fostering a supportive environment for creative expression and local pride, YURU COIN encourages a greater connection between residents and their regions. The platform also offers opportunities for organizations to create and distribute merchandise, such as trading cards and goods featuring these characters, further enriching the local culture and economy.

Voters can engage with the YURU COIN community through online platforms, participating in polls and discussions related to their favorite mascots. This interactive approach not only empowers fans of the yuru-chara but also provides local governments and organizations valuable feedback on community needs and preferences. With its commitment to supporting local culture and fostering community engagement, YURU COIN (YURU) stands out as a unique digital currency dedicated to enriching the lives of residents and celebrating the charm of Japan’s regional mascots.