Luxo (LUXO)

LUXO (LUXO) is the token of the Luxochain ecosystem. It offers a secure and reliable solution for creating, receiving, storing, and sending Digital Certificates of Authenticity and Ownership for luxury goods. By combining products with their own unique NFTs (Non-Fungible Tokens) registered on the blockchain, Luxo ensures the security and authenticity of luxury goods. Through the Virgo Wallet app, consumers can easily verify the authenticity of products before purchasing by scanning the code and accessing information stored in the product’s NFT. Luxo aims to serve industries such as Luxury & Fashion, Art, Public Institutions, Media & Press Agencies, Automotive, and more.

Luxochain was founded in December 2017 and has since developed the Luxochain blockchain and the Virgo Wallet app for iOS and Android. The company has acquired customers, including fashion brands and institutional clients, generating a growing turnover and achieving positive EBIT in 2020 and 2021. Luxo’s token distribution includes allocations for the ecosystem, private investors, market makers, partnerships and business development, staking rewards, environmental sustainability initiatives, and team bonuses. With its strong focus on security, authenticity, and traceability, Luxo aims to build trust and improve the reputation of brands in various industries.

The Luxochain team is led by founder and CEO Davide Baldi, a blockchain enthusiast with experience in management consulting. The team also includes co-founders Natale Consonni, Roberto Gorini, and Alfredo Malgrati, who contribute their expertise in quality certification, economics, and business administration. Luxochain works with advisors and partners such as BDO Italia, Oaklins Italia, VAR Group SPA Ventures, and Iconium Blockchain Ventures. By providing secure and verified digital certificates, Luxo aims to revolutionize how authenticity and ownership are verified across multiple industries.